When you set up your website through Webflow, you have the option to generate an SSL certificate from their backend. This secure web protocol protects your site from cyber threats and makes it more trustworthy in the eyes of search engines. If you're not familiar, SSL (or Secure Sockets Layer) certificates are a part of the HTTPS web protocol.
No SEO Plugin needed to Minify HTML, CSS, and JavaScriptĪnother speed benefit. Webflow just caches out of the box, super-fast!. They use a caching system that loads pages fast, and to my delight, requires zero set up anything. Of the web platforms I know, Webflow is one of the fastest, if not the fastest. For Google, this is a bad user experience and they want to avoid that. If people visit your site and it takes forever to load, they will give up and go elsewhere.
Google has even said that they will penalize slow-loading sites by showing them lower in search results. Speed matters and having fast-loading web pages is a big component of SEO ranking. Fast loading websites help with organic search
#Webflow optimize images code
Clean code is an SEO ranking factor and helps to rank higher than a competitor. "searches"), clean code helps those engines determine which web page is most suited with the correct answer. Webflow provides clean code output, which is important for your SEO strategy because proper format matters.Ĭlean code makes it easier for search engine crawlers to read your web page content and ranks you higher in search engine results.Īs search engines deliver relevant answers to people's questions (i.e. I find this tool to help me quickly improve my SEO work page by page in less time. With this SEO audit tool built into Webflow, I can quickly see if I'm NOT following good SEO practices and immediately make improvements.
So here are reasons why I think Webflow is great for SEO. Quite the opposite if I compare it to my experiences with other website platforms like Squarespace and WordPress.Īnd considering the amount of time I save from tech hassles, Webflow becomes a great part of your SEO strategy (efficient SEO solutions). I write this to argue that Webflow is NOT bad for SEO. Better SEO means better sales! Particularly designers using other platforms like WordPress want to know whether Webflow will impact SEO performance in a good or bad way. It's a question that comes up often, and with good intention. I love it and see Webflow as great innovation in web development. Rather than coding from scratch, designers can drag and drop elements to design Webflow websites like building blocks on top of each other and create unique designs. Webflow (affiliate link) is one of the popular no-code website builders specifically for designers with some technical understanding of developing websites. At least that's how I perceive Webflow. Is Webflow good? Is Webflow bad for SEO? Lots of comments on both sides of the table.